Family Dollar recently teamed with Mondelez International\u0026#039;s Chips Ahoy to run a sweepstakes awarding Microsoft\u0026#039;s Xbox gaming consoles and accessories.Shoppers entered from Aug. 9 through Oct. 31 by filling out a form on familydollarchipsahoy.com. The sweeps awarded five grand-prize winners with an Xbox \u0026quot;Series X\u0026quot; console and wireless controller, 10 first-prize winners with an Xbox wireless controller and 50 second-prize winners with an Xbox Game Pass one-month video game subscription. Southfield, MI-based Merkle administered.In stores, account-specific floorstands plugged the sweeps while stocking Chips Ahoy SKUs and inviting shoppers to \u0026quot;level up your game\u0026quot; with the brand.Last year, the partners ran a similar sweepstakes awarding Xbox merchandise from Aug. 22, 2019, through Oct. 2, 2019. Other recent account-specific activations at Family Dollar recently have included: Custom floorstands stocking holiday fragrances from SC Johnson\u0026#039;s Glade. Features in Family Dollar\u0026#039;s October and November circulars supported.Procter \u0026amp; Gamble activating its National Football League sponsorship in a feature within Family Dollar\u0026#039;s Oct. 25 circular under a \u0026quot;Getting ready for game day: It\u0026#039;s a family thing\u0026quot; message. The feature depicted Tide laundry detergent and the final price of the products using a Smart Coupons digital coupon.