P-O-P Spotlight: Inside Target's Immersive 'Stranger Things' Experience The execution expands on Target's strategy to create experiential, fandom-driven merchandising that blends entertainment IP with physical retail. 2025 OmniShopper Awards: Digital Four campaigns won OmniShopper Awards in four "Digital" categories. Wonderful Pistachios Floorstand Date Pops Floorstand Kroger, Mondelez, Disrupt Customer Experience to Deliver Results 'Oreo Walks' campaign played with the treats' iconic imagery and led shoppers to the cookie aisle. Kellanova 'Deck Your Board' Holiday Aisle Display Brands Play Rock, Paper, Scissors With Circle K Canada Circle K Canada united 11 brands this summer for a "Rock Paper Prizes” instant-win game and sweepstakes that aimed to boost engagement with the retailer. Nabisco 'Snack Time Favorites You Love' Endcap Kind Dump Bin Skinny Dipped 'Snack With No Strings Attached' Floorstand 1 2 3 4 5 Next Last
