Revolution Beauty tied in to the 20th anniversary of the Warner Bros. movie by launching a cosmetics collection inspired by the Christmas film exclusively at Walmart on Nov. 4.
The retailer is luring shoppers to stores by offering pet parents a festive photo opportunity for their dog or cat as well as extra incentives for participating loyalty members.
The delivery company made updates for easier and quicker holiday shopping, including real-time order tracking and AI-powered search, along with a festive campaign featuring themed collections curated by celebrities.
“Add to Heart" is a 23-part shoppable commercial series that will offer holiday gifting inspiration on TikTok, Roku, YouTube and the retailer's website.
As consumers stress over rising costs, new research highlights shifts in shopper behavior and sentiment, including higher demand for coupons and a decrease in plans to shop small, sustainable and minority businesses.
