Displays Pop Up on Counters

Norwalk, CT -- Inventive Media's countertop display unit ships flat, even when preloaded with literature, and opens up as a counter display. Preprinted with text and graphics, it is produced and distributed in the United States under license to the inventor, Ezipop Pty Limited of Australia. "The unit is extremely versatile," says Tad Acker, president of Inventive Media. "It can be shipped flat, empty or fully stocked with literature from small tri-fold flyers to full-size multi-page A4 or A5 brochures." Acker says Inventive can produce the display in special sizes, shapes and configurations with special header or side cards to complement or enhance the contents.Ezipop has been patented and trademarked in both Australia and the U.S. The display incorporates a new design with a 12-degree angle to prevent the tops of brochures from curling either forward or backward. "The units are manufactured from solid food grade packaging board, so they are fully recyclable at the end of the campaign," says Michael Bucknell, founder and CEO of Ezipop. "The angled stance of the new design is not only more visually appealing, but also has a smaller footprint than the previous vertical design to take up even less counter space." Bucknell says the new design is also stronger, with a compound curve rear strut that supports the unit when it is filled with heavy cards or product samples.Ezipop ships fully assembled and pre-stocked with small product samples from bottles to boxes. "It's being used to dispense airline-size liquor bottles and small boxes of animal healthcare products," says Acker. "The Texas Lottery is using it to distribute promotional brochures."Inventive Media markets patented permanent, temporary and digital displays. "Many of our products are licensed from their inventors, but we're working on a few that we'll soon be able to patent ourselves," says Acker.

Displays Pop Up on Counters

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