P2PI’s Jessie Dowd Wins Top Women in Media & Ad Tech Award

The Path to Purchase Institute’s editorial director, Jessie Dowd, has been recognized as a “Content Captivator” in AdExchanger and AdMonsters annual Top Women in Media and Ad Tech Awards program.

The program honors women who are making an impact in the digital media and advertising technology community. AdExchanger and AdMonsters will present the 2024 honorees with their awards at the Top Women Awards gala in New York on June 3.

“Big congratulations to Jessie Dowd for her outstanding achievement as a recipient of a Top Women in Media & Ad Tech Award,” said Eric Savitch, senior vice president, group director, P2PI and Consumer Goods Technology. “Her unwavering dedication, exceptional leadership and deep industry insight serves as inspiration to us all. The entire team at P2PI joins in celebrating her well-deserved success and the path she paves for women in our industry.”

Dowd was recognized in the Content Captivators category, which awards standout editors, communicators and content marketers who have increased or driven brand engagement with their audience, customers and/or readers.

Dowd is a retail expert, storyteller and consumer psychology enthusiast who has been covering the industry for more than 17 years. She has a keen eye for emerging trends and has spoken at countless industry conferences and events for Fortune 500 companies. She also has a bachelor’s degree in magazine journalism from the University of Georgia’s Henry W. Grady College of Journalism and Mass Communication.

Take a look at the diverse group of winners honored in this year’s program.