Consumer Engagement

Campaign for hot dog brand targets females who shop for their men

Uses sampling, social media and TV spots to direct shoppers to the cookie/cracker aisle

Campaign positions new InkJoy line as 'most stolen pen'

Vending machines are undergoing a reinvention that's helping to bridge the gap between digital and bricks-and-mortar shopping

OXO supplies retailer kits that facilitate hosting and promoting bake sales

Ms. Brown 'spokescandy' bursts onto the scene during Super Bowl but is here for the long run