The Learn & Earn program aims to help shoppers make healthier, more informed POS decisions through in-aisle signage and branded mobile content and exclusive incentives.
The deal expands Cantaloupe’s micro-market footprint by adding nearly 3,000 locations across North America and international markets, including the U.K. and Sweden.
BodyArmor gave Wawa an exclusive sweepstakes activating its sponsorship of The Mamba & Mambacita Sports Foundation, a nonprofit providing opportunities for underserved athletes.
Path to Purchase Institute’s 27th annual Trends Report examines a variety of key issues that are influencing the future of shopper engagement. Members have an exclusive opportunity to begin reviewing the data.
BJ’s Media Edge leverages Microsoft's PromoteIQ platform, offering brands a customizable advertising solution to connect with 6.5 million BJ's members using first-party data.
Instacart Promotions gives brand partners, including emerging brands, self-service access and capabilities to launch new deal structures, promotions and incentives with their ad campaigns.
Profiles of Industry Impact winners Melissa Baldwin, Jennifer Fowler, Beth Ann Kaminkow, Amy Lanzi, Jessamine McLellan, Allisha Watkins and Yolanda Angulo.