Pepsi Floats Aquafina "Pure Luck" Promotion 7 UP Stashes 'Loot' at 7-Eleven Pfizer Gives Stop & Shop an FSI Sampler Best Buy Goes Full Throttle with 'Angels' Rite Aid Heads Back to Glam Camp Logitech Endcap Wins Display of the Year OMA Award Black & Decker Project Place Nabs Display of the Year Award in OMA Competition Trying Promotes Buying The costs are down and the technology is in place -- now marketers need to exploit the full potential of interactive P-O-P The Intelligent Shelf RFID tags may boost P-O-P compliance, effectiveness and create a measurable medium Watkins Isn't Cooling Its Jets With Hot Tub P-O-P First Previous 843 844 845 846 847 Next Last