Perspectives on the Mature Consumer A topline look at market to the 55-plus demographic Becoming Aisle Experts: A New Vision to Deliver Greater Customer Value Changing Consumer Cooking Habits Half of All Heads of Household Too Tired for Meal Preparation Lowe's Wants Its Stores Back Merchandising for Profit Successful practices in the home center channel The Point of Packaging Best practices in package design NAPA Brake Pad Display Stops Traffic 2003 P-O-P Trends Report The economic forecast for the coming year isn't exactly rosy, but that won't stop product marketers from lighting up store aisles with new merchandising programs and P-O-P. Sony's Lifestyle Packaging is Color-Coded Cosmetics Branch Out As the line between mass and prestige cosmetics continues to blur, less saturated beauty markets are being targeted to build sales. 100% Organic Juice Launch High Sierra Display a Big Back-to-School Hit First Previous 515 516 517 518 519 Next Last
