BMW Reaches for New Marketing Plateau With Its Virtual Sales Center Sign Animates Bose Speaker Technology Patent Infringement: Display Technologies Inc. v. Paul Flum Ideas, Inc. Brass Craft Display Organizes Plumbing Parts Revlon Builds 'Her Wall' Revlon is testing a cosmetics wall merchandiser designed to be easy to shop Displays Showcase Entire Verizon Wireless Line Best Sellers Current events have taken some media attention away from best-selling authors, making retail a crucial environment in promoting new releases. A New Approach to Merchandising Planning Marks & Spencer, the U.K.-based chain, has found a way to manage the planning and implementation of 6,500 merchandising set changes every week, while still keeping logistics costs down. Promotional Program Shows Brushing Isn't Child's Play Extensive research and P-O-P back Gillette's Oral-B stages launch P-O-P Addresses Skepticism of Lower-Toxin Cigarette Pepsi Adds New Twist to Flagship Cola For the Love of the P-O-P Game In the competitive world of sporting goods merchandising, concept shops and multi-tiered promotional programs rule the playing field. First Previous 518 519 520 521 522 Next Last