Energizer Claims False Advertising Against Monster Cable Hall of Fame Profile: John Pender A Q&A with John Pender, Director of Retail Promotions, Schering-Plough HealthCare Products, Berkeley Heights, N.J. How Do Front and Back Package Labels Influence Beliefs About Health Claims? Consumer Food-Shopping Trip Patterns, 2003 Highlights from ACNielsen's Annual Report on Channel Shopping Shifts Point-of-Purchase Alcohol Marketing and Promotion by Store Type A federal report on in-store advertising frequency, by channel Wilson Tees Up Golf Campaign Getting Technical Sporting goods marketers must distill complex product benefits down to short, effective P-O-P messages for merchandising programs. Gen Y and the Future of Mall Retailing AT&T Wireless Debuts Digital Messaging Displays Cox Introduces Displays for Its Internet Services Interactive merchandisers demonstrate download speed Interactive Display Helps Sell Solutions Making Con-Tact With Customers First Previous 514 515 516 517 518 Next Last
