Prilosec Arrives in Style at Retail NRF Predicts Jolly Holiday Sales Kmart, Coke Get in the Groove McNeil Offers a Remedy for Retailers Pathmark Doles Out Continuity Effort The Package is the Product Increasing the likelihood of new product success Research Insights to Improve Point-of-Sale Marketing The Impact of Displays on Product Launches Study yields information about aspects of in-store merchandising most likely to drive new-product sales Putting the Pieces Together at the Point of Sale Documenting the "Business Value" of New Packaging Innovations First Previous 1236 1237 1238 1239 1240 Next Last