Pathmark Doles Out Continuity Effort The Package is the Product Increasing the likelihood of new product success Research Insights to Improve Point-of-Sale Marketing The Impact of Displays on Product Launches Study yields information about aspects of in-store merchandising most likely to drive new-product sales Putting the Pieces Together at the Point of Sale Using Interactive Kiosks Effectively Strategies for Marketing Consumer Electronics at Retail Documenting the "Business Value" of New Packaging Innovations CVS, Claritin Make Music Together Enhancing Category Price Image Without Lowering Prices: A Manufacturer's Role First Previous 1237 1238 1239 1240 1241 Next Last