Agency

See how retailers including Walmart, Target and Amazon pushed their sales events earlier this year with a sampling of activity.

Sales of beer, first-aid and coloring and office supplies spiked this summer as shoppers prepped for back-to-school and enjoyed outdoor grilling and recreational activities. 

Advertisers can reach Kroger shoppers using the retailer's first-party data and evaluate results from Snapchat’s ad formats.

Aroma360 introduced an interactive scenting kiosk display with embedded essential oil diffusers to provide shoppers with a multisensory experience.

Directional e-commerce metrics are no longer good enough when optimizing performance requires e-retailer specific reads.

Mirakl Ads will surface the most relevant sponsored products to the right customers across marketplace and first-party offerings.

Pernod Ricard took ownership of the color orange on Pinterest to support the recent launch of its Jameson Orange flavored whiskey.

Ten strategies for your brand to engage consumers & drive growth in the months ahead

Target has become the exclusive retail partner of Proudly, a direct-to-consumer skincare brand for melanated babies created by actress Gabrielle Union and former NBA star Dwyane Wade. 

EuroShop’s 2023 Retail Trade Fair, which takes place Feb. 26 through March 2 in Germany, will bring together the international retail industry and its partners at Dusseldorf Exhibition Centre for the 21st time.

The currently unnamed initiative will turn Carrefour's digital and in-store assets into advertising space for brands in 2023.

Company introduces a solution in conjunction with V12 to leverage first-party mover and homeowner audiences and target the growing CTV market.