12/12/2005
CVS Puts Lumene on Trial
CVS this week offers shoppers a chance to sample its exclusive Lumene skin care line.
A full-page feature in the chain's Dec. 11 circular offers a free two-week supply of skin care with a $10 Lumene purchase.
THIS CONTENT IS EXCLUSIVE TO PATH TO PURCHASE INSTITUTE MEMBERS
Join the only professional membership community serving the entire ecosystem of CPG brands, retailers, agencies and solution providers along the path to purchase.
P2PI MEMBERS
Activate your account
JOIN P2PI
Contact us for membership options and pricing