Consumer Engagement

In-store campaign supports Discovery Channel Quest by Woolrich line

The use of concept shops is on the rise as retailers learn that these store-within-a-store environments can increase sales and refine the look of a store

A topline look at market to the 55-plus demographic

Half of All Heads of Household Too Tired for Meal Preparation

Designers are urging retail clients to exercise a little graphic restraint with their signage.

Successful practices in the home center channel

Worldwide Cosmetics' marketing teams are raising the bar on merchandising in both professional salons and retail stores with more innovative P-O-P than ever before