Modular System Aids Placement Of Smoking-Cessation Products Rx to OTC = P-O-P As dozens of prescription drugs go over-the-counter, attention to their in-store presentation is critical. Stearns & Foster Sign Reflects High-end Image Macco Adhesives Cleans Up Display Presentation Developing Copy Tests that Estimate Brand Usage Sweepstakes Sweetens CNS Breathe Right Nasal Strips Campaign VW Replaces 'Fahrvergnugen' with 'Drivers Wanted' P-O-P Community Coffee Display Delivers Vacuum-Fresh Product 1997 P-O-P Trends Report: Marketer Survey Shifting retail sends marketers scrambling. Customized P-O-P is called for, but low cost, speed still required. Chanel Carousel Intros New Foundation Argus Industries Puts Camera Displays in Formalwear Shops Wells Lamont Glove Display Gets Stamp of Approval from George Strait First Previous 1207 1208 1209 1210 1211 Next Last