07/24/2003
Kmart Unveils Back-to-School Campaign
TROY, Mich., July 25, 2003 -- Kmart Management Corporation (NASDAQ: KMRT) today announced the launch of its 2003 back-to-school season with an advertising campaign featuring Vaughn Lowery, best known for his Boxer Boogie in the Company's popular JOE BOXER commercials.
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