01/31/2004
Campbell Soup Overhauls Merchandising System
Camden, N.J. -- On store shelves, stacked soup cans get bumped, turned, misplaced and occasionally lost in the dark and lonely back row of an almost vacant shelf. Campbell Soup Co.
THIS CONTENT IS EXCLUSIVE TO PATH TO PURCHASE INSTITUTE MEMBERS
Join the only professional membership community serving the entire ecosystem of CPG brands, retailers, agencies and solution providers along the path to purchase.
P2PI MEMBERS
Activate your account
JOIN P2PI
Contact us for membership options and pricing