In part 3, we examine which technologies are gaining traction across retail channels, and look ahead at the promise of AI assistants and personalization.
A report from Chicory and Mars United Commerce reveals why discretionary categories arenβt doomed β and how rethinking pack sizes and occasion-based marketing can keep treats in the basket.
This infographic explores how digital engagement influences in-store behavior, how physical retail experiences shape purchase decisions and three strategies for connecting the shopper journey across channels.