P2PI's retailer profiles are updated and added to regularly with e-commerce news, retail media developments, collaborations and more. Here is a sampling of recent activity — which is updated biweekly.
Our latest display gallery presents a sampling of eye-catching and effective activations representing a variety of product categories — in a variety of retail environments.
What's important to Gen Z in wellness and beauty, and how can brands effectively connect with them? Retailer, brand and marketing professionals weigh in.
For the fifth straight year, the Path to Purchase Institute partnered with Great Northern Instore to survey individuals about the in-store shopping experience. Great Northern Instore's Dan Sabanosh and P2PI's Charlie Menchaca breakdown the results.