Erika Flynn
ARTICLES BY THIS AUTHOR
- 2/22/2026
Kroger, Pinterest Bring Inspiration to Mealtime
Social ads help brands solve marketing challenges. - 2/16/2026
Exploring a New Generation’s Habits of Buying, Connecting
Current global challenges are changing the way consumers live, spend and connect, according to the latest insights from global creative company VML. - 2/12/2026
Lowe's New Loyalty Offering Aimed at Families
Kids Club gives consumers reasons to share experiences and make connections inside retail locations. - 2/8/2026
Examining What Innovation, 'New' Mean to Shoppers
84.51° insights help brands and retailers understand what consumers consider to be new or innovative. - 2/8/2026
Albertsons Creates 'Celebrations' Hub to Help Consumers Plan
The grocer is leaning into occasion-based shopping with a one-stop digital destination. - 2/8/2026
Ulta Showcases Women Athletes in Omnichannel Campaign
Ulta Beauty created its first-ever collective of professional female athletes who embody confidence and resilience to encourage young consumers to stay in the game. - 2/1/2026
Why You Heard 'BelVita' in Coffee Shops — to ShopRite's Benefit
A creative OOH campaign near ShopRite locations increased awareness and connection outside of stores. - 11/30/2025
Rachel Bennington's Excellence Grounded in Meeting the Needs of Partners at Retail
Formerly at New Engen and now with Inmar Intelligence, she was named "Executive of the Year" in November as part of P2PI's Women of Excellence program. - 11/3/2025
Showcasing the 40 Under 40 Class of 2025
We are proud to present profiles of the winners in this fourth annual awards program. This talented group of rising leaders, nominated by their peers and selected by our editors, is redefining the future of commerce marketing. Learn more about these impressive individuals here. - 10/19/2025
2025 Women of Excellence Profiles: Technology
Read about Technology winners Jacqueline Corbelli, Susmita Ghose, Stephanie Jensen and Donna McGuckin.
