Spam Dog Debuts at Minnesota Airport
Airport hospitality group OTG partnered with Hormel Foods’ Spam brand to bring the Spam Dog to the Minneapolis-Saint Paul International Airport in August, giving travelers early access to the new item ahead of its Minnesota State Fair debut, Aug. 27 through Sept. 7.
Through the second week of September while supplies last, the Spam Dog is being featured in limited-time dishes available at three OTG-operated restaurants in the airport.
The restaurants — including two Custom Burgers locations with a State Style Fair-Battered Spam Dog; Shoyu with Spam Fried Rice, and Mill City Tavern with a Gochujang Spam Dog — are using branded signage to call out the special menu items.
"The Spam brand has always been about bringing people together over great food, and we're constantly inspired by the creative ways chefs make our products their own," Haley Eggum, Spam brand manager, said in the release. "The chefs at OTG's restaurants have put together three fun, flavorful dishes that celebrate the versatility of the Spam brand."
OTG focuses on bringing local restaurants, regional flavors and hometown brands together to create experiences that help travelers feel connected to the places they're visiting.
"At OTG, we're always looking for new ways to make the airport journey more memorable by creating experiences that reflect the communities we serve," said OTG CEO Matt King. "Partnering with the Spam brand to bring these creations to MSP allows travelers to enjoy an authentic taste of Minnesota before they even reach the State Fair."
The Spam Dog is a hot dog-style product made with the signature Spam flavor, combining pork, seasonings and a slightly sweet, savory taste. The brand has been a staple for Minnesotans since 1937. Its enduring popularity earned the city of Austin, home to Hormel Foods’ headquarters, the nickname "Spam Town USA."
