ARTICLES BY THIS AUTHOR

• 5/26/2026

  Bud Light Enlists Football Hall of Famers for Summer Campaign

  The omnichannel effort featuring Peyton Manning and Emmitt Smith tells consumers to prioritize grilling.

  Erika Flynn

  
• 5/26/2026

  Clorox Uses TikTok to Test New Scents

  The company’s Pine-Sol brand turns to social media to get consumers’ thoughts on newest innovation.

  Erika Flynn

  
• 5/25/2026

  E.l.f. Cosmetics Spots Air During 'Survivor' Finale

  The cosmetics company provides entertainment-led content and limited-edition products to leverage the long-running competition series.

  Erika Flynn

  
• 5/25/2026

  Tractor Supply Promotes Its Emerging Artist Program on Screens

  A campaign spotlighting the program’s latest winner hits GSTV network in local markets.

  Erika Flynn

  
• 5/25/2026

  Meet the 2026 Retail Media Award Winners

  Learn about 30 marketers who are shaping the evolution of retail media and advancing connected commerce across the path to purchase.

  Erika Flynn

  
• 5/20/2026

  Sharpie, Elmer's Support 'Toy Story 5'

  Brands offer a limited-edition collection of creative tools inspired by the film's colors and characters.

  Erika Flynn

  
• 5/20/2026

  Hershey Helps Pokemon Celebrate 30 Years

  Confectionery company provides limited-edition products accompanied by digital and social engagement.

  Erika Flynn

  
• 5/19/2026

  Kraft Heinz Campaign Supports America250 Celebration

  The company's "United Tastes of America" activation aims to bring consumers together for memorable summer moments. 

  Erika Flynn

  
• 5/13/2026

  P&G Positions Metamucil as 'Original Biohack'

  The brand’s 'Mic Grab' campaign, featuring two 1990s icons, targets fibermaxxing.

  Erika Flynn

  
• 5/12/2026

  Henkel Hits Streets With Göt2b Mobile Experience

  The 'Non-Stop' traveling beauty shop redefines a traditional pop-up concept.

  Erika Flynn