Lyft Bolsters Ad Transparency, Performance Measurement A partnership with DoubleVerify enhances in-app advertising with geo-targeting, attention metrics and other tools. Sponsored In-House Retail Media is a Golden Opportunity for the Right Partners Ecrebo empowers retailers to cost-effectively grow their owned and operated retail media inventory. Koddi Partners With In-Store Marketplace to Power Cross-Channel Retail Media The companies aim to streamline operations for retailers and advertisers. Dollar General Joins Retail Media In-Housing Trend As more retailers take ad tech under their own roof, DG seeks to scale and customize its media offerings with Kevel's API infrastructure. Instacart Acquires Wynshop to Expand Retail Tech Stack The deal brings new e-commerce tools and omnichannel capabilities to Instacart’s suite of retailer-focused solutions. P-O-P Spotlight: Brands Leverage In-Store Digital Screens See how brands are tapping into retailers' digital in-store touchpoints, from Harris Teeter to Whole Foods. Slow Is the New Dead: Why Speed Matters More Than Budget Here are the lessons established brands can learn from emerging brands, writes Sarah Nesheim of Crafted. Sam's Club Doubles Down on Omnichannel Experience to Attract Younger Shoppers At the center of Sam’s Club’s strategy is an "anytime, anywhere" shopping experience. Best Buy Debuts Shoppable Influencer Storefronts The Best Buy Creator program helps shoppers discover the new technology and products that popular creators feature in their content. Learn more. Northeast Grocery Scales In-Store Retail Media The regional grocer’s latest partnership elevates the store entrances. First Previous 1 2 3 4 5 Next Last
