Technology

Even the most well-funded, insight-driven product launches can hit a wall once shoppers reach the shelf.

The program will be focused on tackling challenges, seizing opportunities and fueling growth in 2026.

The conversational experience blends discovery, curation and checkout, and it reflects a broader shift happening in retail.

The clean room integration ties premium video impressions to in-store and digital sales.

Mark your calendar for Path to Purchase Institute events in 2026. Members receive discounts on registration.

Here's a snapshot of an industry leader from the P2PI member community.

The move strengthens fulfillment capabilities, personalization and retail media opportunities for brand partners.

A keynote address from Dollar Tree's chief marketer, a panel on in-store media, and a session exploring AI and the future of retail intelligence will take the stage.

The moves reflect the electronics retailer’s broader strategy to position its stores as discovery hubs for new technology.

Shifting consumer behaviors, emerging product categories and an unstable economy are creating a host of new challenges for retailers and CPGs trying to answer the age-old question of how to stock the right products at the right price.