Pass & Seymour Wiring Merchandising Aims To Electrify Sales Toshiba of Canada Develops Endcaps for Computer City American Greetings Introduces Rugrats Halloween Set Lenticular Spruces Up Its Image Keebler: A Hollow Tree With Strong Roots History and Successful Distribution Keep Keebler Firmly Planted in P-O-P and Merchandising. What Not to Do What do retailers want? Here are key mistakes marketers continually make. Demand Chain Puts Consumers In The Driver's Seat Third-Party Merchandising Services Offer Key Advantage Niche Retailers Fight to be Heard Smaller retailers want their P-O-P concerns met, too, but their options are limited unless special needs offer a payback. Chains Take the Lead In Driving P-O-P Decisions As retail markets consolidate, marketers strive to develop partnerships with key accounts -- but is there room for a senior partner in the mix? First Previous 484 485 486 487 488 Next Last