Consumer Promotions & Rewards

Brandmovers' Jennifer Kunz highlights unique programs resonating with consumers across categories.

A limited-edition launch sends candy lovers to stores through a global activation.

This session will break down how Air Wick partnered with The Krazy Coupon Lady to move beyond impressions and engagement to measurable sales impact, bridging both digital and in-store performance.

By capitalizing on high-intent cultural peaks and co-authoring content with trusted creators on YouTube, Unilever is shifting from chasing reach to building sustained brand desire.

AirBaton's Caleb Sheppard shares common packaging mistakes and how the best brands overcome them.

The brand teams with the country music festival for the first time.

New packaging celebrates the brand's connection to the World Cup.

P&G speaks to a new generation of consumers through an integrated, digital-first strategy that features a musical collaboration.

The interactive snack and beverage showdown culminates in free offers for winning products.

The upscale grocer leveraged targeted digital media to drive awareness for its new small-format location.