Staying Ahead of the Game VTech continues to evolve to ensure its electronic learning games and its P-O-P materials remain state-of-the-art in a competitive market Prime Positioning Sorensen Associates offers an exclusive report on store traffic and optimal display positioning. Men Spend More at Supercenters Promotional Allowances in the Spotlight Energizer Claims False Advertising Against Monster Cable Hall of Fame Profile: John Pender A Q&A with John Pender, Director of Retail Promotions, Schering-Plough HealthCare Products, Berkeley Heights, N.J. Consumer Food-Shopping Trip Patterns, 2003 Highlights from ACNielsen's Annual Report on Channel Shopping Shifts Point-of-Purchase Alcohol Marketing and Promotion by Store Type A federal report on in-store advertising frequency, by channel Getting Technical Sporting goods marketers must distill complex product benefits down to short, effective P-O-P messages for merchandising programs. AT&T Wireless Debuts Digital Messaging Displays First Previous 544 545 546 547 548 Next Last
