The Impact of Displays on Product Launches Study yields information about aspects of in-store merchandising most likely to drive new-product sales Building Private Label Brands Putting the Pieces Together at the Point of Sale Research Insights to Improve Point-of-Sale Marketing Documenting the "Business Value" of New Packaging Innovations Using Interactive Kiosks Effectively Using Context Effects to Influence Choice Three studies examine people's intuitive abilities to influence others by leveraging context effects and their reactions when they believe others are manipulating the choice context to influence them. Enhancing Category Price Image Without Lowering Prices: A Manufacturer's Role Leveraging the Store as an Effective Health & Wellness Marketing Platform Signs... Signs... Everywhere Signs Supermarkets have truly embraced instant-print store-sign-age systems Blitz Power Center Breaks New Ground Creating Impact, Not Clutter A Q&A with Terrance Finley, Books-A-Million Inc. First Previous 510 511 512 513 514 Next Last
