Campbell's Kroger E-Labels for Education A case study from the Promotion Marketing Association's 2009 Reggie Awards Cannondale Associates' 2009 Category Management Benchmarking Study The balance of power between manufacturers and retailers has tipped, according to both camps. Dove Self-Esteem Month at Walmart A case study from the Promotion Marketing Association's 2009 Reggie Awards U.S. Smokeless Tobacco's 'Extreme 24-Hour Challenge' A case study from the Promotion Marketing Association's 2009 Reggie Awards Nestle Pure Life's 'Vive Sanamente' Campaign A case study from the Promotion Marketing Association's 2009 Reggie Awards LG&P Creates New Shopper Marketing Tool Research Center Tests RFID-Enabled Display Henkel NA Leverages In-Home Tests to Revolutionize Laundry Purex 3-in-1 laundry sheets underwent five years of research Display Theft: Shrinking Packages Affect Shrink Retailers look to better technology to fight theft from shoplifters and employees Trading Punches "The balance of power has tipped. Retailers know it. Manufacturers accept it. Both expect the trend to continue." Here endeth the lesson. First Previous 463 464 465 466 467 Next Last
