Kroger's Anthony to Retire Social Media Extends 'Madden' Campaign EA Sports promotes video game franchise well before, during and after launch Chiquita Goes Mobile with Little League Baseball 'FanFun' mobile app has users engaging with retailers Special Report: Shopper Labs Physical and virtual shopping labs (i.e., Innovation Centers) are giving manufacturers the ability to gain better insights K-C Program 'Shares' Value Proposition Insights shape the launch of a Scott brand loyalty program 2013 Hall of Fame Class Announced Identifying and Targeting the Most Valuable Shoppers Sara Lee Monitors the Bread Aisle Insights from video-based store traffic study affect category management and sales Truvia Filling Gaps in Product Understanding Cargill spends $30 million on a fully integrated campaign that elevates the brand So-Lo-Mo Central: February 2013 First Previous 374 375 376 377 378 Next Last