Ten Tips for Powerful Shopper Marketing Measurement RadioShack Hoping for Some Magnacca Magic Walmart.com Cleans Up Big Dogs & Baseball Bats CVS Bumps Up Mahoney, Adds New Beauty Exec Kroger's Anthony to Retire Identifying and Targeting the Most Valuable Shoppers Special Report: Shopper Labs Physical and virtual shopping labs (i.e., Innovation Centers) are giving manufacturers the ability to gain better insights Social Media Extends 'Madden' Campaign EA Sports promotes video game franchise well before, during and after launch Nestle Waters Brings Pink Packs Back to Stores Directs consumers to website to make donations Sara Lee Monitors the Bread Aisle Insights from video-based store traffic study affect category management and sales K-C Program 'Shares' Value Proposition Insights shape the launch of a Scott brand loyalty program First Previous 347 348 349 350 351 Next Last
