In the Black with 'Ops' Marketing Activision builds pre-order awareness through game footage and pre-launch retail events Marie Callender's Hoping to 'Whrrl' Across Social Media Hall of Fame Profile: Mark Scott Coca-Cola Tests Beverage Fountain That Provides Daily Data Kraft Ties Mac & Cheese Line Together with Redesign Social Marketing Digital shopper marketing, or the 'Zero Moment of Truth' in Google's parlance, carries the social experience beyond brick-and-mortar stores into the virtual world. Dollar General, PepsiCo Show Team Spirit Best Buy Reports Third Quarter Results An Update on Collaborative Shopper Marketing Safeway Goes 'Back' to Start New Year First Previous 850 851 852 853 854 Next Last