Coca-Cola Distributes 'Shelf-Savvy' Handbooks Organizes shopper marketing challenges for employees Consumer Electronics Report: It's More Show Than Tell Marketers of consumer electronics keep it simple by emphasizing product benefits and offering demos Hallmark Touts Every Day as an Occasion Brand campaign features multiple digital tactics that complement P-O-P Kellogg's Adds Mobile, Events to 'Special K Challenge' Shoppers can manage meals, snacks and a shopping list with app Who's Who in Merchandising K-C Reaches Hispanic Moms Through Kids Kleenex 'Sneeze Catchers' campaign has children drive parents to regional promotional events, sweepstakes Pampers Program Supports Hispanic Mothers Online and sampling efforts target parents with coupons, sweepstakes Meijer Makes Easter 'Hoppy' Sun Drop Goes Nationwide Once-regional soda uses in-store, online and sampling activity They Are Us First Previous 835 836 837 838 839 Next Last
