Consumer Engagement

Smaller, regional chains offer strong opportunities for sales growth.

ShopperGauge study shows how an in-aisle fixture alone can affect shopping behavior

Meal programs need to have that sense of 'right now'

Effective partnerships require an organizational commitment that often does not exist

Gen Y already is redefining the retail landscape

GfK research uncovers ways to address the multi-channeling, highly motivated consumer.

Website, displays explain fabric softener's features

Web program targets retail staff; mobile guide helps shoppers

Collaborates with retailers on customized displays, promotions to benefit Feeding America