Consumer Engagement

Mintel's research shows that traditional stores aren’t as appealing to Millennials as specialty retailers

Wakefern, WSL Strategic Retail executives to discuss topic at Shopper Marketing Summit

Johnson & Johnson incorporates Target's private label into Johnson's product sleeves

Stores host coloring events chainwide, supported by a variety of digital and social activity

CPG experts weigh in on whether the shopping list is still king for food shoppers and marketers, and the answer is yes – sort of

Execs share how they drive innovation through digital engagement, data and retail partnerships