Consumer Engagement

Quilted Northern pushes Amazon’s Subscribe and Save service through its ‘National Toilet Paper Day’ effort

Kroger’s e-commerce operation is being fueled by the retailer’s strength in loyalty and merchandising — and marketers are jumping on board.

Brand uses digital incentives, sports intensity to target busy consumers

Tylenol leverages traffic/navigation app Waze as part of omnichannel approach for rapid release gels launch