P&G, Unilever 'Living Well' in Different Ways New Product Pacesetters 2005 Hershey is Sweet on Tim and Faith The Snuggle "Sensory Experience" A case study from the Promotion Marketing Association's 2006 Reggie Awards Ricola "Thanks a Million" Promotion A case study from the Promotion Marketing Association's 2006 Reggie Awards Hallmark, Nabisco Give Safeway Free Treats Be a Hands-On Explorer with Purell and National Geographic A case study from the Promotion Marketing Association's 2006 Reggie Awards Get Apple Healthy with Mott's and The Wiggles A case study from the Promotion Marketing Association's 2006 Reggie Awards McDonald's Serves Up Fresh P-O-P Strategy Auditing the Auditors RFID poses off-the-charts potential for store auditing, but feet-on-the-floor census tracking is available today. Which is more attractive to marketers? First Previous 384 385 386 387 388 Next Last