Nintendo Characters Add Collectibility to Sports Helmets Floor Tiles Keep Advertising Messages In Step Design Firm or Manufacturer? Snack Center Boosts Sales P-O-P Purchasing: What Lies Ahead? Many see P-O-P purchasing methods changing, but not all agree on how the changes will occur Keeping Control of Creative and Costs Many marketers like open-bid situations to ensure low cost and strong creative efforts, but they pay for it in the end Federal Express: Absolutely, Positively Partners P-O-P Buying Begins With Selecting Right Vendor Whether it's a short-term project or a long-term relationship, finding the proper P-O-P company to work with is vital Small, Select Group Speeds the Process Using a handful of vendors to supply all work keeps competition alive, cuts work, if right group is found Pringles: Can't Stop Selling 'Em First Previous 557 558 559 560 561 Next Last
