Our latest gallery presents a sampling of eye-catching and effective in-store activations, from grocery and department stores to optometrist offices, across the globe.
Granted, not every movie release or licensed product can or will measure up to the impact “Barbie” had on marketing in 2023. Here is a sampling of the entertainment tie-ins and licensing agreements the Path to Purchase Institute spotted this year.
The provider of pre-assembled micro-convenience stores is bringing its portable "Nomad" to more locations, including Georgia-based Golden Pantry Food Stores.