Findings from 84.51°'s latest survey indicate concern over inflation is dwindling, Millennials are engaging more with meatless options, and shoppers are divided on what promotions they prefer most.
Mars tied in to “National Ice Cream Sandwich Day” on Aug. 2 by deploying its M&M’s Ice Cream Night Freeze Truck to dole out free ice cream cookie sandwiches.
Brands that deliver the right information using digital tactics and content will rise in popularity among consumers and further accelerate the exploding category.
Recent retail news includes CVS adding self-care SKUs designed with input from the disabled community, and Whole Foods planning to install Amazon technology in stores that lets shoppers pay with a wave of their hand.
Aldi ran its fifth annual fundraiser in June to support a long-term goal of raising $10 million by 2027 for the nonprofit focused on curing childhood cancer.