Shopper Marketing / Engagement

Consumers can use the integration to curate shopping lists by need, occasion.

Swiftly partnership modernizes promos with unified solution.

Ulta Beauty created its first-ever collective of professional female athletes who embody confidence and resilience to encourage young consumers to stay in the game.

Courtney Nordin explains how the brand found success with this program, which won a 2025 OmniShopper Award.

The retailer's new seasonal assortment includes new products and on-trend items, all designed to enhance discovery.

Target, BJ's Wholesale Club, Amazon and others revealed plans to expand store footprints and build up in-store experiences last month.

As AI reshapes how shoppers discover and choose products, brands, platforms and retailers are racing to turn signals, conversations, and intent into measurable growth.

Transcontinental will break down how creative strategy and design-led thinking can drive stronger retail media outcomes.

The new leadership will focus on retailer expansion, national media integration and scaling technology across the company’s in-store network.

Though it underscored a maturing landscape, P2PI's latest Retailer Media Network (RMN) Ratings report pointed to continued challenges for CPG brand organizations working with RMNs.