Shopper Marketing / Engagement

Swiftly partnership modernizes promos with unified solution.

Ulta Beauty created its first-ever collective of professional female athletes who embody confidence and resilience to encourage young consumers to stay in the game.

The retailer's new seasonal assortment includes new products and on-trend items, all designed to enhance discovery.

Target, BJ's Wholesale Club, Amazon and others revealed plans to expand store footprints and build up in-store experiences last month.

As AI reshapes how shoppers discover and choose products, brands, platforms and retailers are racing to turn signals, conversations, and intent into measurable growth.

Transcontinental will break down how creative strategy and design-led thinking can drive stronger retail media outcomes.

The new leadership will focus on retailer expansion, national media integration and scaling technology across the company’s in-store network.

University of Virginia Professor Luca Cian leads this research-backed Learning Lab session promising a strategic framework that helps navigate AI acceptance and trust in consumer goods and retail.

Though it underscored a maturing landscape, P2PI's latest Retailer Media Network (RMN) Ratings report pointed to continued challenges for CPG brand organizations working with RMNs.

The manufacturers' cross-merchandising and retail media collaboration will return after a successful debut.