Retail Detail

P2PI's retailer profiles are updated regularly with AI news, retail media developments and more. Here is a sampling of recent profile additions. The changes are made biweekly.

Ace Hardware

Ace Hardware's RedVest Media network has expanded its retail media offerings with new influencer, DoorDash, measurement and weather-triggered targeting tools to help brands better engage home-improvement shoppers.

Circle K

The convenience store chain is relaunching its retailer media network. Full Circle Media by Circle K bridges physical and digital channels, connecting consumers throughout their shopping journey.

H-E-B

The regional retailer is the exclusive grocery and pharmacy partner of the NFL's Dallas Cowboys. In addition to a TV campaign featuring star players, the retailer will host tailgate events and contests.

Target

Target is planning sweeping changes to its stores, which include a greater focus on beauty, health and wellness, food, baby and kids, women's style, home and culture-driven categories.

The Home Depot

The home improvement retailer has added new in-store capabilities for its Orange Apron AI-powered shopping assistant, arming it with localized store knowledge.

For more retailer activity, visit here.

— Last revised Sept. 1, 2026