Events

The past week's retail news included strategies to appeal to budget shoppers and a fresh pet food partnership.

The partners will combine advertising data from Best Buy with first-party data for targeting and closed-loop measurement from the TV streaming platform. The retailer is also the first to sell Roku’s new branded TVs.

The first 100 qualified respondents who complete our short survey about retailer media networks used by CPGs will receive a $25 Amazon gift card for their participation.

“Tour Across America" will kick off with an interactive, weekend-long event at the Macy's flagship store in New York.

The second annual awards program spotlights the next generation of leaders in commerce marketing.

The P&G-owned skincare brand partnered with Ulta Beauty to celebrate its brand-designated micro-holiday, “Embrace Your Skin Day.”

Tour will make stops at four key Neiman Marcus locations, offering customers hands-on product experiences with the luxury skincare brand and three mini-services focused on the face, neck and eyes.

The Institute's inaugural program will honor the top 20 commerce marketers across brands, retailers, agencies and solutions providers who are pioneering retail media. Nominations extended until April 7.

Last week's retail news included fulfillment developments from several retailers as well as a handful of reports on year-end financial results.

This year’s inductees are executives from Conagra Brands, Crayola and Ulta Beauty.