Panel to Highlight Full-Funnel Strategies at Retail Media Summit
Leaders from Roku, PriceSpider and Kevel have joined the Path to Purchase Institute’s Retail Media Summit agenda, happening May 6-8, in Rosemont, Illinois.
A panel discussion, dubbed “Full-Funnel Strategies for Omnichannel Retail Media,” will explore how retail media networks are evolving and integrating on-site and off-site media.
The expert speakers will discuss the importance of holistic omnichannel campaigns that activate top-of-the-funnel media while driving conversions through targeted placements and creative strategies. Attendees will walk away with strategies for maximizing ROI across the shopper journey.
Moderated by P2PI Director of Retail Patrycja Malinowska, the panel includes:
- Lindsay Pullins, director, retail media and commerce partnerships, Roku
- Rae Marie Guimond, senior director, go-to-market (GTM) strategy, PriceSpider
- Oscar Ibarra, vice president of sales, Kevel
- Davis Kalsbeek, director of retail media partnerships, NCSolutions
The session will take place on Thursday, May 8, 1:05-1:35 p.m.
[Also: Hello, Happy Products Founder to Headline Retail Media Summit]
About RMS
Retail Media Summit will take place at the Hyatt Regency O'Hare Chicago in Rosemont, Illinois. It is the leading event for retail media, drawing more than 700 attendees for insightful presentations, reviewing strategies and unmatched networking opportunities. The event has sold out every year since it was launched in 2022.
Secure exclusive hotel rates before April 11. Learn more and register now!
