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P2PI Opens Nominations for 2025 Women of Excellence Awards

The annual program recognizes female leaders at brands, retailers, agencies and solution providers for their impact in the commerce marketing industry.
wex 2025
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wex 2025
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The Path to Purchase Institute is seeking nominations for its 10th annual Women of Excellence Awards, which recognize female brand marketers, retailers, agency executives and solution providers for their achievements in influencing the commerce marketing industry and shoppers along the path to purchase.

This year, the Women of Excellence program will award leaders across five categories:

  • Mentorship
  • Innovator
  • Technology
  • Business Excellence
  • Industry Impact

Drawing from the overall pool of winners in those categories, the P2PI editorial team also will recognize one woman with the top honor: Executive of the Year Award.

All winners will be recognized at the Institute's flagship event, P2PI LIVE & Expo, Nov. 11-13, during a special Women of Excellence Awards ceremony and cocktail reception. (See scenes from last year’s ceremony here.) Early-bird prices are now available for the conference, which will take place in Schaumburg, Illinois. 

Winners will also be profiled online at P2PI.com. 

All nominations must be submitted by 11:59 p.m. ET on May 31, 2025, through the official entry website. Candidates must be nominated by a colleague or industry peer. No self-nominated submissions or previous WEX winners will be considered. 

View our 2024 winner profiles, as well as the Executive of the Year

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