Vendor/Solution & Service Provider

The company is poised to accelerate growth and expand adoption of its measurement and commerce portfolio management solutions across brands, agencies and retail media partners. 

Retail media technology provider Kevel named Chris Woodworth as its regional director of Asia-Pacific (APAC) region, signifying its expansion into Australia. 

The new leadership will focus on retailer expansion, national media integration and scaling technology across the company’s in-store network.

The P2PI member company earned top honors at the FMI Midwinter Executive Conference for its programmatic sampling technology.

Real-time bidding and mediation tools aim to improve ad relevance across Macy’s and Bloomingdale’s digital properties.

The addition provides product information and recommendations to BevAlc shoppers.

Meet Toronto-based GOcxm, one of the Path to Purchase Institute's member companies.

Through a partnership with Swiftly, the cooperative aims to simplify its digital ecosystem while enabling more personalized promotions and measurable media activations.

The pilot integrates digital CPG offers into BP’s loyalty app as convenience retail continues to expand its digital engagement playbook.

The move adds Ameritest’s creative testing product to Vista Grande’s innovative consumer and shopper insights capabilities.