Heidi Bitsoli
ARTICLES BY THIS AUTHOR
- 9/13/2026
Winning 'Decision Season' — How Early Shoppers, AI Are Transforming Holiday Retail
InMarket’s latest report reveals that two-thirds of consumers begin shopping by October. Here is how brands must adapt. - 8/27/2026
Ace Links Retail Media With Influencer Marketing
The retailer media network unveils full-funnel measurement, social and commerce tools to connect with home-improvement consumers. - 8/24/2026
P2PI's InStore Ignite to Bridge Digital, In-Store Strategies
November event will address omnichannel challenges, AI implementation, and the future of in-store merchandising. - 8/2/2026
Kroger Launches AI Shopping Assistant Across Digital Platforms
The tool is now available on Kroger Family of Companies' websites and apps. - 7/6/2026
Top Retail Media Stories From June 2026
Walmart, Kroger and others shared retail media-related news and advancements during the month. - 7/5/2026
Top In-Store Experience Headlines From June 2026
Notable P2PI in-store headlines include an exclusive look at Target, new technology, and stars of sport and screen driving product discovery. - 6/28/2026
Bath & Body Works to Debut Curated Assortment at Ulta Beauty
Starting July 12, more than 600 stores will feature exclusive products and signature scents, marking a strategic expansion for the fragrance brand. - 6/28/2026
Brita Partners With Kyle Richards for Amazon Live Prime Day Activation
The push blends influencer expertise and social-first storytelling to drive engagement and highlight product benefits. - 6/15/2026
NBCUniversal, Target Partner for New Shoppable Bravo Series 'Shop What Happens'
The summer-themed digital series brings interactive shopping to fans of Bravo across multiple platforms, including Peacock and TikTok. - 6/3/2026
Grocery Shoppers Least Likely to Trust AI Recommendations, Research Finds
New survey from Chicory reveals 76% of U.S. consumers would pass on AI-selected grocery brands.
