Heidi Bitsoli
ARTICLES BY THIS AUTHOR
- 10/6/2026
Walmart Connect Expands Off-Network Ad Reach Via Spotify, WBD, Yahoo
The partnerships integrate retailer shopper data across streaming audio, linear TV and CTV channels. - 10/5/2026
NACDS Names Michael Wysong President and CEO
Wysong to succeed retiring president and CEO Steven C. Anderson. - 10/4/2026
GSTV Names Eric Kozik Chief Executive Officer
The national media network also named three new executives to its leadership team. - 9/28/2026
How Walmart Connect Is Scaling Retail Media With Self-Service CTV, In-Store Screens, AI
SVP Ryan Mayward outlines how the retail giant is lowering ad barriers for smaller businesses, expanding smart in-store displays, and driving higher order values via its AI assistant. - 9/13/2026
Winning 'Decision Season' — How Early Shoppers, AI Are Transforming Holiday Retail
InMarket’s latest report reveals that two-thirds of consumers begin shopping by October. Here is how brands must adapt. - 9/1/2026
Adam Skinner Named CEO of Onescreen
Skinner brings 15 years of infrastructure-building expertise to the role. Most recently, he served as managing director of retail media at Epsilon. - 8/27/2026
Ace Links Retail Media With Influencer Marketing
The retailer media network unveils full-funnel measurement, social and commerce tools to connect with home-improvement consumers. - 8/24/2026
P2PI's InStore Ignite to Bridge Digital, In-Store Strategies
November event will address omnichannel challenges, AI implementation, and the future of in-store merchandising. - 8/2/2026
Kroger Launches AI Shopping Assistant Across Digital Platforms
The tool is now available on Kroger Family of Companies' websites and apps. - 7/29/2026
Grocery TV Adds 3,500 Audience Attributes Through New Partnership With Esri
Brands can now build custom, high-intent store lists using deep psychographic insights at the physical point of purchase. - 7/6/2026
Top Retail Media Stories From June 2026
Walmart, Kroger and others shared retail media-related news and advancements during the month. - 7/5/2026
Top In-Store Experience Headlines From June 2026
Notable P2PI in-store headlines include an exclusive look at Target, new technology, and stars of sport and screen driving product discovery.
