Heidi Bitsoli

Editor, Member Content
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Heidi Bitsoli is the Member Content Editor of the Path to Purchase Institute’s retailer profiles. She’s been with P2PI since 2022. Connect with her on LinkedIn here.

ARTICLES BY THIS AUTHOR

04/18/2024

Retail Radar: Walmart Canada Marks Milestone, Makeover

Recent news includes summery exclusives landing at Target and Kroger.
04/11/2024

Retail Radar: Sam's Club, Kroger Tout Exclusives; Sam's Club Names Wireless Partner

Recent news includes retailer plans to grow their footprints or renovate existing locations.
04/04/2024

Retail Radar: Amazon Offers New App; Walmart Beauty Accelerator Returns

Recent retail news includes Target promoting Circle Week and its new, tiered loyalty program with spots featuring Kristen Wiig's Target Lady character.
03/28/2024

Retail Radar: Clinique's New Amazon Storefront; Lowe's Grows SpringFest

Recent retail news includes Walmart adding more higher-end items and adding polish to some store displays.
03/21/2024

Retail Radar: Retailers Release Sales Numbers; Walmart Boosts Efficiency

Recent retailer news includes Amazon holding a spring sale, while also making it easier for its sellers to generate product listings for their marketplace pages, and Best Buy planning to make store updates.
03/14/2024

Retail Radar: Claire's Comes to Walgreens; Home Depot Becomes NCAA Sponsor

Recent retail news includes the growth of Kroger's and 7-Eleven's private labels, and Walmart expanding its delivery window.
03/07/2024

Retail Radar: Speedway Advertises 'More'; Best Buy Drops an Exclusive

Recent retail news includes Target introducing new toys as well as a retooled loyalty program.
02/29/2024

Retail Radar: PetSmart Unleashes New Rewards; Rite Aid Reveals New Ad Campaign

Recent retail news includes Sam's Club adding innovations to improve customer experiences, and 7-Eleven launching a sweepstakes for loyalty program members.
02/22/2024

Retail Radar: Circle K, Target Unveil New Products, Collaborations

Recent retail news includes Target launching a private label with lower price points, and Amazon Fresh offering customers a chance to reserve regular pickup and delivery times.
02/15/2024

Retail Radar: Target Refreshes Private Label; Tesco Markets Menopause

Recent retail news includes Kroger's CEO saying its merger with Albertsons would mean lower prices and higher wages, and Walmart Canada making its Lunar New Year promotions more inclusive than ever.