Trends in Sampling: Engage and Measure Personal interaction with shoppers leads to results that are being measured OASIS Report: Target.com & Walmart.com Digital Advertising Activity Share of Digital Ad Appearances on Target.com and Walmart.com Mizuno Activates Online and In-Store Essay contest promotes golf clubs; modular display highlights shoes and other athletic product lines Walkers Gets the Word Out Via Social Media A recipe challenge engages and forms lasting relationships with New York-area bloggers Firestone Charges Up 'Turbo' Campaign Bridgestone Americas collaborates with DreamWorks, then taps into movie’s release Solution Provider News: July 2013 Unilever Reaches Hispanics at Northgate Concert promotion leverages full spectrum of tactics Pampers a Perfect Fit for H-E-B Baby Tour P&G the primary sponsor of parking-lot sampling events that target Hispanic moms The Complicated Futures of Shopping Doing Handstands Over 'Cartwheel' Target wants to win with brands through social media, too Kroger Spreads Back Out Petco, Blue Buffalo Keep the Cancer Fight Going First Previous 601 602 603 604 605 Next Last
